OUT OF HOME ADVERTISING

I have 18 years of experience in the Out Of Home (OOH) advertising industry. Starting my career with Clear Channel Outdoor in Minneapolis as Marketing Director gave me the opportunity to combine the strategy behind successful sales and marketing with the thoughtful creative execution to tell a story advertisers wanted to buy.


CONTENT CREATION

QUAKER OATS | TIMES SQUARE, NY
Custom content supporting ground activation

 

HBO | TIMES SQUARE, NY
Hired directly by HBO promotions team to create content

 

TAG HEUER | LAS VEGAS, NV
Unique campaign with interactive content

 

NEW YEAR’S EVE | TIMES SQUARE, NY
Worked with multiple brands over 8 years to ensure their content was “best of show” on the biggest stage!


MARKETING & BRANDING

Professionally produced sell sheets, pitch decks and sizzle reel videos are key selling tools to stay top of mind with agencies, buyers and brands.

 
 
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ONLINE UX/UI Design

Designing a powerful online presence that delivers an easy and functional experience while maintaining brand integrity takes a coordinated effort. I have lead creative and marketing teams building small screen and big screen experiences that are engaging, intuitive and memorable.

 

CONCEPT RENDERINGS

COCA COLA  |  LAS VEGAS                               Proposed Coca Cola branded experience

COCA COLA | LAS VEGAS
Proposed Coca Cola branded experience

 

YARDHOUSE | TIMES SQUARE
Multi-screen beer flow animation conent

DISCOVERY  |  LAS VEGAS                                 Tram wrap promoting Shark Week

DISCOVERY | LAS VEGAS
Tram wrap promoting Shark Week

 

One of the biggest rewards of being a creative professional is the opportunity to illustrate the power of a unique idea to a brand. There is no better place to show off big ideas than on big stages such as Las Vegas, Times Square and Los Angeles.


DEVELOPMENT & UNIQUE STRUCTURES

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Certain new-build opportunities require a unique structure over a standard monopole. I have designed multiple unique structures, worked with engineering teams and am always proud to see the final product get built.

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Sports Branding